oneeightoneone is a design-focused brand crafting minimal, hand-built oak wood coffee makers that bring warmth, clarity, and intention into daily ritual. Each piece is made with care — shaped from solid oak, fitted with a permanent stainless steel filter, and finished in one of four signature tones: natural, ebonized, smoked, and dark grey. It’s coffee gear, reimagined as a timeless object.
/2022
When oneeightoneone approached us, they weren’t just launching a product — they were establishing a philosophy. The brand is rooted in a slower, more considered way of living. They wanted a digital presence that reflected that — simple, thoughtful, and free from noise. Something that felt like a breath of air in a crowded marketplace.
We focused on creating a quiet, modern space where the craftsmanship could speak for itself. The design is minimal and editorial — generous white space, soft neutral backgrounds, and intentional typography that guides the eye without distraction. Photography is central, with a slow, almost meditative rhythm to the site — allowing users to observe the texture, tone, and detail of each piece.
The stainless steel filter — permanent, sustainable, and beautifully engineered — is a key part of the story. So we built moments on the site to highlight that: showing the simplicity of the brew process, the tactile joy of using something built to last, and the idea of coffee as a slow ritual rather than a rush.
The four color options are presented with care — each one named and styled to match its material character. We designed an intuitive product experience that lets customers explore each finish, learn about the process, and understand the story behind the wood, the craftsmanship, and the purpose. The result is a site that feels as handcrafted and enduring as the product itself.
oneeightoneone isn’t chasing trends — it’s building for permanence. We’re proud to have helped shape the brand’s digital identity: refined, honest, and beautifully simple.
The End.
