Sound, refined.
Situated in the heart of Stockholm, Index is a destination for true audiophiles — a curated hi-fi shop where sound is treated as art. From precision-engineered speakers to handcrafted turntables, Index offers a handpicked selection of the world's most respected audio equipment. Their mission is simple: to help people listen better, deeper, and with more intention.
When Index reached out to oeoo studio, they needed a digital presence that matched the elegance and precision of the products they carry. The experience had to feel premium, but not sterile — modern, but timeless. Above all, the site needed to honor the sensory beauty of sound through thoughtful, minimal design.
We crafted a visual and functional experience that echoes the care and clarity of the Index brand. The design features soft monochromes, bold typographic hierarchy, and immersive product photography. Every element is tuned for focus — clean lines, subtle motion, and a structure that invites slow, deliberate exploration.
The website serves as both an online shop and an editorial space — offering product deep-dives, guided listening setups, and brand profiles that tell the story behind each piece. We integrated flexible layouts, custom filters, and seamless checkout — all built for clarity and ease, whether browsing on desktop or mobile.
/2018
