Let’s cut through the hype. AI isn’t failing because the technology isn’t ready. It’s failing because your people aren’t "innovation-ready."
You’ve poured millions into AI cutting-edge tools, top-tier talent, and ambitious roadmaps. Yet, 85% of these projects crash and burn. Why? Because innovation isn’t about algorithms. It’s about people.
If your teams aren’t built to adapt, collaborate, and execute at the speed of AI, you’re not just wasting money, you’re risking irrelevance.
The Real Crisis: Innovation Isn’t Happening Where It Matters
Think about your last strategy meeting. How much time did you spend debating AI tools versus the humans who will utilize them? If you’re like most leaders, the answer is clear: you’re focusing on the wrong thing.
While it's true that AI is a powerful tool; Humans are the architects of intelligent transformation. When it comes to Innovation teams:
Most organizations are filled with defenders, not disruptors.
They’re structured for efficiency, not agility.
They reward conformity, not creativity.
And when AI enters the picture, these weaknesses are exposed.
This is why 85% of AI projects fail! Not because the technology falls short, but because the teams behind it aren’t equipped to lead.
The Solution: Decoding the Human Side of Innovation
This is where the Innovation Strengths Preference Indicator® (ISPI™) changes everything.
The ISPI™ isn’t just another assessment tool. It’s a revolutionary framework to understanding the human dynamics that drive or derail innovation. It uncovers the hidden strengths, blind spots, and collaboration patterns that determine whether your AI initiatives will soar or stall.
Here’s how it works:
It Reveals What’s Invisible Like an MRI for your team, the ISPI™ exposes the cognitive patterns, risk tolerances, and collaboration flows that traditional tools miss. It provides an understanding of the human chemistry that fuels innovation.
It Builds Teams That Win The ISPI™ doesn’t just tell you what’s wrong; it shows you how to fix it. By aligning team strengths with project goals, it creates a blueprint for high-performance teams that execute faster, adapt quicker, and deliver results.
It De-Risks Your AI Investments With the ISPI™, you don’t have to wait for failure to learn. Its predictive intelligence identifies potential breakdowns before they happen, ensuring your AI initiatives are built for success from day one.
Why the ISPI™ Works: The Science of Innovation
What sets the ISPI™ apart isn’t just its results; it’s the groundbreaking science behind it. Unlike traditional tools that rely on guesswork, gut feelings, or even psychology, the ISPI™ is rooted in data-driven, scientific precision. It’s not a psychometric assessment or personality test. It’s a revolutionary system that applies the laws of chemistry to human innovation. Here’s why it's unlike anything else:
1. Built on the Laws of Chemistry, Not Psychology
The ISPI™ was created by a chemist, not a psychologist. This means it doesn’t just measure traits or behaviors; it decodes the cognitive, conative, and affective elements that drive human performance. We refer to this as "Innovation''
Cognitive: How your team thinks: their problem-solving abilities, decision-making processes, and adaptability.
Conative: How your team acts: their natural instincts, drive, and execution styles.
Affective: How your team feels: their emotional intelligence, collaboration tendencies, and risk tolerance.
By analyzing these three dimensions, ISPI™ provides a complete picture of your team’s innovation DNA. It’s like a chemical formula for high-performance teams, each element interacts with the others to create a unique reaction.
2. It Applies the Laws of Chemistry to Human Dynamics
Just as chemistry explains how elements combine to create reactions, the ISPI™ explains how people combine to create innovation.
The Periodic Table of Innovation: The ISPI™ identifies 16 key innovation elements (like collaboration, risk intelligence, and cognitive agility) and maps how they interact within your team.
Predictable Outcomes: Just as chemists can predict the outcome of a reaction, the ISPI™ predicts how your team will perform under pressure, adapt to change, and execute complex initiatives.
Eliminating Bias: Unlike traditional assessments that rely on subjective interpretations, the ISPI™ uses objective, data-driven insights to eliminate bias. It doesn’t matter who you are or where you come from; the ISPI™ measures what actually matters: your ability to innovate.
3. It’s Not a Psychometric Assessment; It’s a Performance Multiplier
Psychometric tools tell you who you are. The SPI™ tells you how you’ll perform.
Beyond Personality: Personality tests focus on traits like introversion or extroversion. The ISPI™ focuses on actionable insights, like how your team solves problems, takes risks, and collaborates under pressure.
Beyond Guesswork: Traditional tools rely on self-reported data, which can be biased or inaccurate. The ISPI™ uses advanced algorithms and real-world data to provide objective, reliable insights.
Beyond Theory: The ISPI™ delivers a clear, actionable roadmap for building high-performance teams.
4. It’s Patented, Proven, and Scalable
The ISPI™ isn’t just innovative, it’s validated.
Patented Methodology: The ISPI™ (U.S. Patent No. D885,418) is the only system designed to decode AI team performance before execution begins.
Proven Impact: Organizations using the ISPI™ have seen transformative results:
Scalable Solutions: Whether you’re a startup or a Fortune 500 company, The ISPI™ adapts to your needs.
5. It Eliminates Bias and Levels the Playing Field
Traditional assessments often reinforce biases, whether it’s favoring extroverts over introverts or prioritizing experience over potential. The ISPI™ eliminates these biases by focusing on what truly matters: innate innovation strengths.
Objective Insights: The ISPI™ doesn’t rely on subjective interpretations or self-reported data. It uses advanced algorithms to provide objective, data-driven insights.
Inclusive Design: The ISPI™ is designed to uncover hidden strengths in every team member, regardless of their background, personality, or job title.
Fair and Equitable: By eliminating bias, the ISPI™ ensures that the best ideas and people rise to the top.
The Results Speak for Themselves
Here’s how some of the world's most innovative organizations are using the ISPI™ to optimize their teams and dominate their industries:
Mars Rover Mission: NASA’s Mars Rover team faced mounting pressure to deliver a mission-critical systems for autonomous navigation. The stakes were high, and the team’s collaboration flow couldn't afford to falter under the weight of silos and misaligned priorities
Raytheon's Innovation Challenge: Raytheon’s innovation hub was tasked with developing next-generation defense technologies. Despite having top talent, their projects needed an ideation boost that only the ISPI™ could provide
United Nations International Anti-Terrorist Operations:The United Nations needed to optimize its anti-terrorism task force with data provided by the ISPI™ 🇺🇳
US Military Clandestine Operations: US military units specializing in clandestine operations needed to enhance intelligence-gathering capabilities by utilizing the ISPI™ 🇺🇸
The Future Belongs to the Innovation-Ready
The future isn’t waiting and neither should you. This is your moment to lead, innovate, and shape the future of AI. Will you take the leap, or will you get left behind?
At Humanize Generative AI, we’re here to empower you on this journey. Together, we can decode the Innovation DNA of your teams, engineer readiness, and build a future where AI and humanity converge to create unstoppable innovation.
Leap into the future. Lead with humanity. Shape the world.
With passion and purpose,
Greg Brisco is a leading voice in human-centric AI implementation and organizational innovation. He helps organizations bridge the gap between technological capability and human potential.
#HumanizeGenerativeAI #ISPI #HeartMindedLeadership #LeadWithHumanity #Intelligent Transformation #InnovationReadiness
